OVERVIEW

Enhance Product Discoverability with Professional PLA Services

Utilize our product listing ads (PLAs) services to increase click-through rates (CTRs) while simultaneously reducing the cost-per-click (CPC).

Since PLAs are essentially search ads that display a product’s name, image and price, as well as the respective merchant’s name, most shoppers find them to be much more relevant than standard text ads. As such, PLAs can be a great way of promoting your products or services to a large audience base.

At 360 SEO, we have an experienced digital marketing team well-versed in running PLA campaigns for small and big brands. The PLA campaigns run by us serve as an additional, helpful layer for your overall digital marketing strategy, and help drive brand awareness and credibility to the maximum.

BENEFITS

The Benefits of Using Product Listing Ads

01

Attention Grabbing

Since PLAs are the only adverts in SERPS that display an image, the attention of users is immediately drawn to them, without much effort at all.

02

Higher Conversion Rate

According to Google, PLAs enjoy approximately 26% higher conversion rates as compared to traditional, text-only ads.

03

Easy to Manage

PLA campaigns are relatively easier to manage and pull off because you are not required to bother with keywords or create specific, targeted ads.

04

Enhanced Brand Visibility

Your brand can become more visible as PLAs are prominently displayed, and you can have multiple products appear for a single search query too.

How Can We Help?

No one understands your business better than you but we do understand how to take your business to unprecedented heights. Get in touch with us if you need any kind of assistance at all. We would love to hear from you.